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SLT-DIGITAL Services and Surge Global have announced a groundbreaking collaboration to revolutionize digital marketing in Sri Lanka. This partnership aims to drive growth marketing and empower local businesses with global technology. By combining their expertise, SLT-DIGITAL Services and Surge Global can bring cutting-edge solutions to the business community. SLT-DIGITAL Services is a leader in marketing […]

Renowned cosmetics company Garnier and popular social media platform Snapchat have partnered to celebrate Saudi National Day and promote sustainable beauty. Garnier’s campaign, “Shop Greener Because Saudi Deserves Green,” aims to raise awareness and drive change on environmental issues among Snapchat’s 22 million monthly users in Saudi Arabia. The campaign introduces an innovative feature that

In the fast-changing digital world of today, marketing and PR agencies are always looking for new strategies to stay ahead. One game-changing innovation is artificial intelligence (AI), which is revolutionizing how these agencies work. By improving creative strategies and simplifying processes, AI is transforming the industry and delivering better results. Boosting Creativity in Marketing: AI

In the fast-changing world of music, a digital revolution is happening. Artists are realizing the importance of digital marketing to boost their careers. This approach helps them connect with fans, use new platforms, and capture audiences. This article explores how artists are embracing digital marketing. It talks about building real connections with fans and going

In the fast-changing digital world, where people want personal connections and smooth customer experiences, marketers are using artificial intelligence (AI) to meet these demands. According to the recent Sprout Social Index Edition XIX: Breakthrough report, AI is transforming the way marketers engage with their target audience. The report shows that 35% of marketers plan to

Zoonou, a well-known software testing and quality assurance (QA) company in the UK, is collaborating with Purple Goat, the first disability-led marketing agency. The goal of this partnership is to transform digital accessibility and inclusive marketing by combining the expertise of both companies in digital accessibility solutions and international marketing services. This collaboration offers exciting

In the highly competitive world of business, achieving differentiation and success can be a challenging task. However, there is one measure that has emerged as a game-changer: Customer Lifetime Value (LTV). LTV not only provides businesses with valuable insights into their average customer, but it also guides decisions on customer acquisition costs, retention strategies, and

In the fast-paced and ever-changing world of marketing, where technology dominates, it is important not to overlook the significance of emotional intelligence and human expertise. While marketers have access to a wide range of data-driven insights and innovative tools, it is the human touch that truly connects with consumers on a deeper level. This article

The long-awaited launch of the iPhone 15 in the UAE’s tech market has created a lot of excitement. Apple’s latest offering has generated unprecedented interest before its release, surpassing the iPhone 14. Tech retailers in the UAE are getting ready for a strong finish to 2023 as they expect a surge in demand for the

Renowned news outlet, The Guardian, has launched a new digital edition focused on Europe to better connect with its growing European audience. This expansion is accompanied by a global marketing campaign highlighting The Guardian’s independence and influence. Recognizing the significant number of European readers, who now make up its third-largest audience outside of the UK