Dubai Culture and Google have partnered to launch the ‘MENA Creatives Bootcamp’, a three-day program aimed at fostering innovation in the cultural and creative sectors of the MENA region. This initiative offers talented individuals the chance to improve their skills, receive mentorship from experts, and showcase their work.
The collaboration between Dubai Culture and Google demonstrates their shared commitment to empowering and upskilling creative talent in the region. Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture, recently visited Google’s office in Dubai to discuss the collaboration and emphasize the importance of nurturing creative minds.
Participants of the bootcamp will benefit from mentorship and support from both Google and Dubai Culture. The program aims to provide guidance in the digital and tech-related aspects of the creative industry, equipping participants with the necessary tools to excel in a constantly evolving field. Led by industry experts, the bootcamp will explore topics such as AI, digital sustainability, and eco-friendly materials.
The first edition of the bootcamp focuses on sustainability. Participants will learn about innovative manufacturing techniques and eco-friendly materials, gaining insights into creating socially responsible artworks. This aligns with Dubai’s vision of fostering innovation while prioritizing the environment.
In addition to mentorship and guidance, participants will have the opportunity to showcase their work at events and festivals, gaining recognition and fostering collaboration within the creative industry.
The ‘MENA Creatives Bootcamp’ is an extension of the ‘Dubai Culture and Heritage’ project on Google Arts & Culture. This collaboration aims to highlight Dubai’s contemporary creativity and cultural diversity, enriching the platform’s content and promoting cultural tourism. It also showcases the dynamic nature of the creative sector when partnered with tech giants like Google.
Anthony Nakache, Managing Director of Google MENA, expressed excitement about the bootcamp, emphasizing the importance of empowering creatives. The collaboration between Dubai Culture and Google provides a platform for talent development and enhances collaboration and knowledge exchange.
The ‘MENA Creatives Bootcamp’ aims to equip creative individuals in the region with the necessary skills to create impactful and environmentally conscious artworks. It offers technical guidance, mentorship, and exposure opportunities.
Dubai Culture’s collaboration with Google reflects the city’s dedication to nurturing creative talent and promoting cultural diversity. The ‘MENA Creatives Bootcamp’ plays a vital role in supporting and empowering individuals to innovate in their respective fields.
With the inaugural edition of the bootcamp approaching, the creative community in the region eagerly awaits the opportunity to gain insights, connect with experts, and showcase their talents globally. The partnership between Dubai Culture and Google promises to drive growth and innovation in the MENA creative landscape, ensuring the region’s cultural heritage and contemporary creativity continue to thrive.